The brand
Our story
Gentiane Therapy builds a baby-care universe that feels gentle, clear and considered, with particular attention to formulation information and the brand experience.
Gentiane Therapy
A natural inspiration at the heart of the Gentiane Therapy universe.
The formulation
Materials, textures & inspiration
Our identity
A brand designed beyond the product
Gentiane Therapy creates care products designed to bring together quality, gentleness and simplicity, with particular attention to naturally derived ingredients and the experience of every user.
01
Clarity
We value a simple, clear and enjoyable experience, from the first impression to the everyday use of the product.
02
Gentleness
Gentleness guides our approach, from our formulas to the experience we want to offer every day.
03
Formulation
We pay close attention to the selection of ingredients and to the balance of every formula we develop.
04
High standards
Every detail matters in our ambition to offer quality products and build a brand people can trust.
Backed by a laboratory
Gentiane Therapy is a brand of Astelia Ivania Laboratoires. While Gentiane is entirely dedicated to gentle baby care, it benefits from the vast industrial expertise, advanced research, and rigorous testing of its parent laboratory.
Discover Astelia Ivania LaboratoiresFormulation Excellence
98,8%
Our signature formulas, like our changing liniment-cream, are crafted with up to 98.8% naturally derived ingredients and are rigorously dermatologically tested.
Every ingredient is chosen with purpose, ensuring maximum safety and gentleness for delicate skin.
Our commitments
Always aiming higher
Our ambition is to make Gentiane Therapy a trusted destination for baby care, with quality products, a carefully considered experience and a constant desire to improve.
Product transparency
We value clear information and a brand experience that feels simple, reassuring and easy to understand.
A progressive approach
We continually look for ways to improve our products and our experience so they can better serve the world of care we are building.
Brand consistency
We strive to maintain the same standards of quality, gentleness and care across every product and every detail of the brand.
How we work
A commitment to quality at every step
We believe a good product depends not only on the quality of its formula, but also on the attention given to every part of its experience. Gentiane Therapy moves forward with the ambition to offer thoughtfully made, naturally inspired care and to become a trusted destination in its category.
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